The Chrome retail store at 420 SW 10th Ave in downtown Portland. (Photos: J. Maus/BikePortland)
We just gained another iconic cycling brand: Chrome Industries announced this morning that they plan to relocate to Portland in early April.
Chrome is well-known in the bike world for its messenger bags, shoes and apparel. Closely tied to the messenger scene since its start in Denver, Colorado in 1995. Chrome had been based in San Francisco since 2002 and the company opened a retail store in downtown Portland in 2012. The company makes custom bags in its retail stores and they make about 60 percent of all their products in the USA (bags are made in Chico and apparel is cut and sewn in San Francisco). A rep for the company said there are no immediate plans to bring production jobs to Portland.
In a press release, Chrome explained why they decided to move their head office here:[Read more…]
A storied name in the cycling world now has a local home. Portland-based bicycle parts and accessory distributor Cyclone Bicycle Supply announced today that they’re the exclusive distributor of Cinelli USA.
For more, check out the press release below:
Cyclone Bicycle Partners with Cinelli US to Become Exclusive Distributor
PORTLAND, OR.—August 15, 2016 — Cyclone Bicycle has partnered with Cinelli to manage the exclusive distribution for Cinelli USA.
As one of the first Italian brands with a US presence, Cinelli has enjoyed a strong presence in the US market with handlebars, tapes, and the iconic Laser and Supercorsa bike models. “The recent growth of the urban market and Cinelli’s position in the fixed gear scene has grown significantly, thanks to our collaboration with BTI,” said Fabrizio Aghito, Vice President of Cinelli’s parent company, Gruppo SRL. [Read more…]
Six weeks after closing its doors for good, Portland’s only triathlon shop has found new life in an unexpected place: Another bike shop.
Early Saturday morning Western Bikeworks announced an agreement with Athletes Lounge. Western Bikeworks has locations in northwest Portland and Tigard and is one of the city’s largest bike shops. In addition to their two retail locations Western Bikeworks does a robust online business as one of four e-commerce bike brands owned by Portland-based Velotech Inc (they also run Cyclocross.com, UrbanCyclist.com and BikeTiresDirect.com).
According to a statement, Athletes Lounge owner Gary Wallesen and an undisclosed number of his former staff will now be employed by Western Bikeworks in order to, “expand the areas of expertise” into trisports. Wallesen has also been hired to spearhead a new e-commerce site at AthletesLounge.com in the coming months. [Read more…]
Two of the three models in the new Cloudcover line. (Photos: Showers Pass)
First it was rain jackets, then a hydration system, then came gloves, device covers, baselayers, and an apparel line.
Now southeast Portland-based Showers Pass is rolling into the bag market with the release of the Cloudcover line.
The line includes three models: the Utility Backpack ($214), Transit Backpack ($264) and Refuge Duffel ($189). As you’d expect the bags keep water out thanks to a special fabric coating, fully welded seams and waterproof zippers. Another cool feature are the integrated and removable LED lights that slip into the sides and back of the bags to help you be seen by other road users.
Here are a few more images of the bags followed by the company’s press release:[Read more…]
One hire and one big change at the top are the latest stories from our local bike industry.
Cyclone Bicycle, a Portland based bike parts and accessory distributor, has hired Üma Kleppinger as its marketing content manager. And Dan Powell, co-founder of Portland Design Works is leaving the company.
Check out the press release below for more details on the Cyclone Bicycle news:
Kleppinger comes to Cyclone with 15 years of content creation and creative services experience, working in numerous markets. She has 6 years of experience in the cycling industry working as a copywriter, branding specialist and marketing consultant. She is a freelance editorial writer for national cycling publications, and has served as Editor-in-Chief on Specialized’s digital magazine, Your Ride, Your Rules.
“I’ve been looking for an opportunity to get on board with a growing bike brand where the diversity of my branding and content experience will directly contribute to that growth,“ said Kleppinger. “Working with big brands is exciting, but I especially enjoy helping to elevate emerging brands.”
Cyclone has enjoyed a growth spurt lately, with the recent acquisition of Action Bicycle USA and signing several new brands.The company has also restructured and expanded its Portland headquarters, underscoring the need to expand the marketing department. [Read more…]
Serious bikes for kids who are ready to go fast. (Photos: Islabikes)
Islabikes has just taken kids bikes to a whole new level.
The UK-based company that opened their North American headquarters in southeast Portland three years ago has just launched the new ‘Pro Series’ range. They call it “the pinnacle of performance for youth that really want to push limits in regards to stealth and handling.” [Read more…]
Portland, OR – May 14, 2016 – For immediate release In another sign of growth, Portland-based bicycle parts distributor Cyclone Bicycle Supply has hired a national sales director. Check out the details in the press release below:
Cyclone Bicycle has hired Mark Mollenkopf as national sales director. Mollenkopf will help direct sales team expansion for the company.
Mollenkopf comes to Cyclone with nearly 10 years of experience in the cycling industry. He also has sales experience in the golf industry.
“As Cyclone expands into larger markets, it presents an exciting opportunity for me to focus on building relationships with loyal, long-time customers as well as new dealers,“ said Mollenkopf. “I’ll be supporting the sales team by providing a stronger focus and structured approach as we expand our presence, particularly in California and on the East Coast.” [Read more…]