The move brings Nutcase under an umbrella of 23 other brands owned and/or managed by Bravo Sports that includes well-known names in the skateboarding market like Kryptonics, Sector 9, Pro-Tec, and Vision Street Wear. Bravo also owns children’s scooter brand Pulse Performance Products, holds major licensing agreements with Marvel, Nickelodeon, Disney/Pixar (and others), and holds exclusive rights to license, manufacture, and market E-Z UP tents. Bravo Sports is backed by Transom Capital Group, a private equity firm based in Los Angeles.
Nutcase was founded in 2006 by Michael Morrow. Over the past decade the company has grown steadily and has become a leading helmet brand known for their focus on eye-catching designs. After establishing a strong foothold in the U.S. market, Nutcase made a big push into Europe in 2013 and now has distributors in over 40 countries worldwide. In February of this year the company hired its first-ever CEO and a few months ago Nutcase made the decision to drop their motorsports helmets to focus exclusively on bicycling helmets.