Western Bikeworks’ parent company to unveil new retail showroom at warehouse location

Warehouse retail showroom in 2014.
(Photos © J. Maus/BikePortland)

When Velotech announced the closure of their 10,000 square foot Western Bikeworks retail store in the Pearl District in September, gears were already turning to expand the company’s showroom at their warehouse location near the Portland Airport.

Tucked into an industrial park just north of Columbia Boulevard at 87th, the warehouse had always had a walk-up counter to represent their three brands – BikeTiresDirect.com, Western Bikeworks, and TriSports.com. For years there wasn’t much of a display and the space served primarily as Velotech’s offices, product warehouse, and bike assembly facility.

On Saturday (1/18) that will officially change as a new retail showroom is unveiled after significant renovations.

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