“Ubiquitous mobility” is one step closer to reality in Portland.
On Saturday the U.S. Department of Transportation announced that the City of Portland has been selected as a finalist for a $40 million ‘Smart City Challenge’ grant. Portland’s big idea is known as “Ubiquitous Mobility” or UB Mobile PDX. The concept is to create access to our myriad transportation options that is so integrated that everyone can easily plug into it. The city says it will, “Show what is possible when communities use technology to connect transportation assets into an interactive network” and that it “puts forward bold, data-driven ideas to improve lives by making transportation safer, easier, and more reliable.”
Imagine opening up a mobile app to find (and pay for if necessary) the best trip option available for your specific needs. Whether it’s finding a Biketown bike, hopping on a TriMet bus, renting a bike through Spinlister, calling a Lyft driver, or whatever. The same app would also enable users to pay for parking spots and even the pay-per-mile gas tax that might someday be an option in Oregon. And that’s just the start. We took a deep dive into the city’s grant application last month.