Why use bikes for business? Two Portlanders share their stories

Recently I’ve learned about two more Portland businesses that have made bicycles an integral part of their business. Crank Roasting is a new coffee company and Co-Creative Pruning has been in business since 2010. I asked the owners of both businesses to share more about what they do and why they’ve decided to use bicycles.
Cory Love, owner of Crank Roasting:
“I have been involved in coffee roasting over the last 15 years. My love of riding and racing bikes goes back to my childhood – racing BMX through the late 70’s and 80’s and then in my mid 20’s I got into road cycling and racing. As my family and business became busier in my 30’s, I was finding it harder to ride consistently. I started dreaming about a way to be able to have bicycling be integral to my business.”