Western Bikeworks’ parent company to unveil new retail showroom at warehouse location

Warehouse retail showroom in 2014.
(Photos © J. Maus/BikePortland)

When Velotech announced the closure of their 10,000 square foot Western Bikeworks retail store in the Pearl District in September, gears were already turning to expand the company’s showroom at their warehouse location near the Portland Airport.

Tucked into an industrial park just north of Columbia Boulevard at 87th, the warehouse had always had a walk-up counter to represent their three brands – BikeTiresDirect.com, Western Bikeworks, and TriSports.com. For years there wasn’t much of a display and the space served primarily as Velotech’s offices, product warehouse, and bike assembly facility.

On Saturday (1/18) that will officially change as a new retail showroom is unveiled after significant renovations.


Warehouse in 2014. Note: That’s a bike assembly area, they don’t offer walk-in repairs or service at this time.

To help with the grand opening, Velotech will host their largest sale ever where you will find discounts on over 16,000 products. Here’s more from Velotech:

BikeTiresDirect.com, Western Bikeworks, and TriSports will all be represented at our warehouse sale and at our retail store located at Velotech. Our retail store has been under renovation and we are pleased to open it to our local customers and cycling community.

Customers can save on our complete inventories across all sites (over 16,000 products!) at our warehouse sale. We will also feature exclusive offers that customers can shop at this event only. Additionally, we will have our closeout and open-box items available at further price reductions.

For customers looking for bikes, we will have the remaining inventory from our Western Bikeworks Pearl District retail location. Brands such as Argon 18, Cannondale, BMC, and more will be at the maximum discount.

We will also be offering retail store display fixtures, bike stands, and TV’s from the former Western Bikeworks location.

The sale is Saturday 10:00 am to 5:00 pm at 5741 NE 87th Ave. Good luck bargain hunting!


DISCLAIMER: Velotech is a BikePortland advertiser and that certainly figured into my decision to post this story. We give all our financial partners greater editorial consideration and judge each request for coverage on a case-by-case basis.

— Jonathan Maus: (503) 706-8804, @jonathan_maus on Twitter and jonathan@bikeportland.org
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2 years ago

Looking forward to this! Love BikeTiresDirect! Their simple VIP program has saved me a lot of money over the years, as well as the ability to knock $5 off any order over $50 if you’re willing to pick up in store instead of having it shipped. And really, it’s dang easy to spend over $50 on cycling gear :-). I like going into the shop anyways, because there’s often deals on returned/scratch-and-dent items that they can’t/don’t list on their website. Never thought I’d get a “premium” helmet, but one day a couple years ago in the shop I noticed a display model for a normally $300 helmet with a tag showing $115. It didn’t have the original box or protective bag for it anymore, but I obviously didn’t care about that. With my VIP points I paid about $100, and it’s the most comfortable helmet I’ve ever owned or even tried on. It was even the color scheme I was wanting :-). They’ve also helped me out with an amazing deal on scratch-and-dent tri-bar extensions when I was getting ready for a half-Ironman. Just wish I had a big budget for the sale!

2 years ago

I agree with Ryan 100%. Was a customer for years, then moved to Portland. I live 10 minutes away now. Just wonder where we will park on Saturday. It’ll be crowded!

2 years ago

Kinda feels like its plugging the hole left by Performance. Hope it works out.

Johnny Bye Carter
Johnny Bye Carter
2 years ago

I wonder if they’ve installed bike parking.

Jason Start
Jason Start
2 years ago


The showroom has some indoor bike parking in the lobby.