Portland’s new chamber of commerce wants more business support for Vision Zero

Buffered Bike Lane with a bike symbol and arrow pointing forward


The Portland Independent Chamber of Commerce (PICOC) has turned their influential attention to an issue near and dear to our hearts: the struggle for safer streets.

Launched early this year by a relatively young cadre of tech industry leaders as an antidote to the Portland Business Alliance, PICOC wants more Portland businesses to step up and support “the Vision Zero movement.”

Their latest campaign hit inboxes and social media feeds today. It’s timed to influence City Council’s upcoming vote on the Vision Zero Action Plan released by the Portland Bureau of Transportation earlier this month. Council is slated to formally adopt the plan on October 12th.

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New business lobby group says it’ll push for sustainable transportation, affordable housing

Buffered Bike Lane with a bike symbol and arrow pointing forward

Switchboard CEO and PICOC leader Mara Zepeda.

Here’s a bit of news that a lot of Portlanders have been waiting years to hear: a new group has launched to speak for the interests of business in Portland.

Or, in the words of one of its steering committee members, Metafilter publisher Matt Haughey: “There’s a business group that will fully support bike lanes and not complain about parking.”

The list of participants includes many from the city’s tech startup world, led by Switchboard CEO Mara Zepeda. Here’s what Zepeda writes in her introduction to the Portland Independent Chamber of Commerce:

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