Gimmick or godsend? My review of the NiteRider Sentinel with “Laser Lanesâ€ť
A rear light that promises a bright bike lane wherever you go.
Man that’s bright! Photos from ‘Be Safe, Been Seen’ event
Mark Allyn (the “Master of Light”) and Jim Parsons (last year’s “Best-Lit Bike” award winner) show off their well-lit creations. Last week, TriMet held their annual Be Seen, Be Safe event in Pioneer Square. The idea is to raise awareness about staying visible while walking and biking, introduce folks to hi-vis products, and inspire us … Read more
Klingon stars in latest BTA bike light vid
The Bicycle Transportation Alliance has just released their latest video in an ongoing campaign to raise awareness about bike light usage… and it’s the best one yet in my opinion. It features Master of Light Mark Allyn and Jim “K’Tesh” Parsons in all of his Klingon glory. Tell Us About Your Bike Lights! from BICYCLE … Read more
Volunteers needed for first-ever Portland bike light count
All lit up.(Photo: Jeff Bernards) In case you haven’t heard, the Bicycle Transportation Alliance (BTA) is working on a campaign to increase awareness of the need to use lights while biking. They debuted a hilarious video PSA a few weeks ago (and more are in the works) and now they’re teaming up with the City … Read more
BTA Video: Wear pants? Use lights!
Shot from BTA’s new video. – Watch it below – For most of us, there’s only one night a year where we’d even think about hopping on our bike without our pants on. The BTA has put out a new video that uses this idea to encourage the use of bike lights. They unveiled a … Read more
BTA, Police Bureau launch latest incarnation of bike light education program
A Portland police officer gives out a free set of bike lights back in August 2006.(Photos © J. Maus) As part of their ongoing Eye to Eye campaign, the Bicycle Transportation Alliance (BTA) and the Traffic Division of the Portland Police Bureau have partnered up on an effort to increase awareness of using bike lights … Read more