New ad for women’s jeans raises the bar for marketing bike products
The video launched today bursts through a dozen dull stereotypes.
marketing
National bike org launches ‘Travel With Care’ safety campaign
“Travel With Care” is the new safety marketing campaign from a major national bike advocacy org.
The “No Ridiculous Car Trips” campaign from Sweden
A creative bicycling promotion campaign in Malmo, Sweden is worth our attention. According to Copenhagenize, the campaign has been “a massive success” over the past several years. It would be very exciting if we had a similar effort going on here in Portland. Check out the excellent video below to learn more about it… No … Read more
Comment of the Week: A 45-year bike commuter weighs in