kaiser permanente

Portland inks $750,000 Biketown sponsorship deal with Kaiser Permanente

by on March 16th, 2017 at 12:44 pm

New public plaza on SW 3rd and Ankeny-2.jpg

Now an even healthier option.
(Photo: J. Maus/BikePortland)

The City of Portland’s Biketown bank account just got a bit healthier. $750,000 healthier.

That’s the amount of a new sponsorship deal between the City’s bike share program and Kaiser Permanente. According to Dani Simons of Motivate, the company that operates Biketown, the deal will be spread out over five years (that’s $150,000 per year). With a $10 million investment, Nike is still the founding and title sponsor of Biketown. Kaiser’s cash will allow it to become the exclusive sponsor in the health insurance and health care industry category.

In exchange for their financial support, Kaiser will get branding on 25, or one-fourth of all Biketown stations. They’ll also get logo placement and other tie-ins inside the Biketown mobile app (which has been downloaded 41,176 times) and on the web-based version of the system map. When users click a station to reserve a bike, there’s a drop-down menu that allows them to shop for a health insurance plan right on the Biketown website. Here are a few screenshots of how it looks:

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Kaiser Permanente completes new bike path through North Portland campus

by on March 11th, 2015 at 1:30 pm

kp-path-leader

Workers put finishing touches on the new bike path just south of N Failing Street. It opened yesterday.
(Photos: Kaiser Permanente)

Kaiser Permanente has just opened a new bike path through their campus on North Interstate Avenue. It helps close a troublesome gap and makes biking east-west through the Mississippi area and Overlook neighborhood much easier. [Read more…]

Kaiser Permanente works to close connectivity gap through North Portland campus

by on November 19th, 2014 at 2:26 pm

Kaiser Permanente sidewalk

That’s all fine and good unless there’s no other way to get from A to B.
(Photos by J. Maus/BikePortland)

An annoying gap in the North Portland bikeway network is on a path to being fixed.
[Read more…]

‘Transit on Tap’ event will highlight Kaiser’s folding e-bike loan program

Michael Andersen (Contributor) by on July 17th, 2014 at 2:33 pm

ebikelead

A few employers own bicycles that they can loan to their workers as an introduction to bike commuting, but a Kaiser Permanente Northwest pilot program this year is taking that to the next level.

The health company is loaning folding e-bikes to 180 of its employees.

The goal is, in part, to increase active commutes by introducing more commuters to the transit-friendly vehicles that can address one of the biggest reasons workers neither bike or bus to work: they live too far away to bike, and too far from a bus stop to take transit.

[Read more…]