(Photo: Carmichael Collective)
A group of Minneapolis-based creatives has launched a “Bike Matador” onto that city’s well-known bike paths. The Matador is the creation of the Carmichael Collective, a project started by the Carmichael Lynch advertising agency. Below is their statement, followed by a video of the Bike Matador in action…
Minneapolis has topped numerous charts for being the best biking city in America. In Bike Matador, a new project from Carmichael Collective, we wanted to have fun with Minneapolis’ bustling biking community. Adding a little twist to traditional bull fighting, we had our matador provoking bikers instead of bulls.
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It looked like we’ve crossed 200,000 trips on the Hawthorne Bridge (as of this morning).
Cute, but also kind of annoying.
Good to see those buffered bike lanes don’t work in other parts of the country either. Now where did I put my helmet horns…