The Newswire
Welcome to the Newswire. This is where you'll find stuff that deserves more space than Twitter; but isn't quite ready for the bright lights of the Front Page. If you have news to share, send your ideas, press releases, and everything else to us via our contact page.

Showers Pass moves to Southeast Portland

Posted by on June 23rd, 2008 at 11:46 am

Showers Pass, designers of popular rain-gear, are now based in Southeast Portland (they were previously in the Southwest Hills area). I have been meaning to do a story on them, but I noticed Bicycle Retailer & Industry News Magazine had a story on them today:

Showers Pass Moves, Boosts Management

PORTLAND, OR (BRAIN) — Showers Pass, known for its wind and waterproof cycling garments, recently consolidated product development and warehousing under one roof. The company has moved into a 6,000-square-foot building just outside of downtown Portland…

This fall it will launch a new hybrid collection of urban-meets-technical wear. The line, which has been in development for over a year, was previewed during an event to commemorate the opening of the new digs, June 13…

Ranson said the line targets average commuters who want to ride to work and walk straight into the office. “We are targeting folks who drive Suburbans who want to look respectable in the office. We think that presents a tremendous opportunity,”” he said.

Read the full story on BicycleRetailer.com.

Email This Post Email This Post

  • el timito June 23, 2008 at 12:59 pm

    This quote:
    “We are targeting folks who drive Suburbans who want to look respectable in the office…\”
    seems to imply that folks driving Suburbans feel that they look less than respectable once they walk into the office.
    Damn liberal media.

    Recommended Thumb up 0

  • Showers Pass June 25, 2008 at 2:11 pm

    It seems we\’ve been mis-quoted here. What should have been conveyed:

    \”With our new urban-hybrid collection folks can commute by bike and walk into the office looking just as respectable as the guys that drove their Suburbans.\”

    Recommended Thumb up 0

- Daily bike news since 2005 -
BikePortland.org is a production of
PedalTown Media Inc.
321 SW 4th Ave, Ste. 401
Portland, OR 97204

Powered by WordPress. Theme by Clemens Orth.
Subscribe to RSS feed

Original images and content owned by Pedaltown Media, Inc. - Not to be used without permission.