Industry Ticker: Showers Pass steps up support for National MS Society

Our friends at Portland-based Showers Pass have become an annual sponsor of Bike MS, “the nation’s premier cycling fundraising series”. Check out the official announcement below:

Showers Pass Pledges Support to Help Create a World Free of Multiple Sclerosis

By becoming an annual sponsor of Bike MS, the nation’s premier cycling fundraising series, Showers Pass brings together two of its greatest passions.

Portland, OR | January 15, 2015 — Showers Pass is very pleased to announce that it has signed on as an annual sponsor of the nonprofit National Multiple Sclerosis Society. The compelling vision of the National MS Society is easy to get behind: a world free of multiple sclerosis. In addition to their good work, the National MS Society runs the premier fundraising cycling series in the nation, Bike MS.

Bike MS is for cyclists of all abilities and anyone seeking a personal challenge and a world free of multiple sclerosis. Nearly 110,000 people participate in Bike MS rides every year. Bike MS rider-supporters can choose from among more than 100 extraordinary rides around the United States—and enjoy them all the more because the experience also helps save lives.

“This is a cause very close to my heart,” says Showers Pass president Kyle Ranson. “As a young man, I saw the devastating effects of multiple sclerosis firsthand as I watched a 20-year-old friend suffer from the disease. We’re thrilled to partner with the National MS Society and support critical research and resources for people affected by MS. And what better way than by going for a bike ride?”

Ranson has been a longtime supporter of the National MS Society, through involvement in the MS 150 in Houston, as a fundraiser for Bike MS in Portland, and as a board member of the Portland chapter of the National MS Society for several years.

“We couldn’t be more excited to announce our new partnership with Showers Pass,” says Gene Palumbo, the National MS Society’s vice president of Bike MS. “We are pleased to gain the support of such a reputable company to help attract new cyclists, expand Bike MS relationships in the cycling industry, and drive fundraising revenue to benefit people living with MS.”

Find out how to get involved at

Jonathan Maus (Publisher/Editor)

Jonathan Maus (Publisher/Editor)

Founder of BikePortland (in 2005). Father of three. North Portlander. Basketball lover. Car owner and driver. If you have questions or feedback about this site or my work, feel free to contact me at @jonathan_maus on Twitter, via email at, or phone/text at 503-706-8804. Also, if you read and appreciate this site, please become a supporter.

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