Pretty psyched for a change of season, I ordered up some new gear.
I needed some new colder weather kit and wanted to try something different, so I grabbed a few things from Ornot, a smaller San Fransisco company that has been around for about four years. Ornot’s brand stuck in my mind from the play on words in their clever marketing campaign: “You can be a rolling billboard, Ornot.” The whole point being that their kit has no logos, no sponsors, no massive branding. In the cycling world we’ve all been subjected to logos everywhere on cycling kit — some tastefully done, some not. Browsing through the website you see an array of products all with minimal branding and really nice patterns and designs.
I ordered up some winter bib shorts, a winter jersey and socks for the full matchy-match look.
Here are my impressions…