lisa luna

River City Bicycles launches “Low Pressure” mountain bike program for women

Avatar by on April 20th, 2018 at 12:00 pm

Unlike many bike shops, River City Bicycles in southeast Portland has long had a reputation as a place where women feel safe and welcome. In 2008 the shop was named the most “female friendly” in the nation and they have sponsored many top women racers.

Now the shop wants to use mountain biking as a vehicle to help women build confidence — both on and off the trails. Their “Low Pressure Women’s Mountain Bike Series” is described as, “A stress-free, female led mountain bike event, clinic, and ride series through which we hope to build, educate and inspire a supportive community of women in our sport.” The series will include weekly practice sessions at The Lumberyard’s indoor bike park, on-trail clinics and weekly rides. There’s a launch party at the shop tonight (4/20) from 7:00 to 9:00 pm.

With help from Elaine Bothe of Wenzel Coaching and shop staff, River City is opening this LGBTQ+ friendly initiative up to all levels and all ages (sixth grade and over) of riders.

River City’s Lisa Luna told me this week that she put this together to encourage “positive self-talk” and to build women up from the inside.
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