interbike 2010

Slideshow: Ready to Ride Fashion Show

Avatar by on September 22nd, 2010 at 4:45 pm

Ready to Ride Fashion Show-9

This woman is sporting a
MOVMODA Unisuit.
– Slideshow below/gallery
(Photos © J. Maus)

To say urban biking has arrived on the radar of the bike industry is a major understatement. The products, the bikes, the magazines — urban biking has all the trappings of a bona fide segment segment of the industry. Another major part of urban biking is fashion. In the past few years, the selection of stylish and functional clothes made for people that bike has skyrocketed. Also in the past few years, Momentum Magazine has made a name for themselves by organizing fashion shows (they brought one to Portland back in October of 2009).

The Ready to Ride fashion at Interbike this afternoon did not disappoint. Check out some of the fashions and the faces in the slideshow below:
[Read more…]

At Interbike, Blumenauer urges stronger voice from industry

Avatar by on September 22nd, 2010 at 10:02 am

Blumenauer opens Interbike-3

Blumenauer speaking at Interbike 2010.
(Photos © J. Maus)

U.S. Congressman Earl Blumenauer has never been to Interbike, so he used his first appearance to implore leading members of the U.S. bike industry to make more noise about the the economic boost the bike industry gives to America. In addition to dollars, Blumenauer told the crowd that selling bikes makes sense for many of our country’s greatest challenges. Here’s an excerpt from his remarks:[Read more…]

Dispatch from Vegas: Down and dirty at the Demo

Avatar by on September 22nd, 2010 at 12:22 am

A day at the Outdoor Demo.
– Slideshow below/Gallery
(Photos © J. Maus)

[Read more…]

Headed to Interbike next week: Here’s what I’ll be looking for

Avatar by on September 17th, 2010 at 4:34 pm

Next week, J.R. and I are heading to Las Vegas to partake in the annual bike industry pilgrimage that is Interbike. It’s been many years (five I think) since I last made the trip, so I thought it was long overdue.

I’ve been to Interbike many times in the past. I worked booths as a customer service/sales guy for Chris King Components, as the marketing guy at Old Man Mountain pannier racks, and most recently as an independent PR/marketing consultant (the job I ditched to do this blog full time).

I’ll have four full days at the show (one at the Outdoor Demo) and I’m not sure what type of stories and photos I’ll come back with. I’ll try to cover a wide range of stuff, but here are some categories I’ll focus on:[Read more…]

Exclusive: Earl Blumenauer to speak at opening of Interbike 2010

Avatar by on August 27th, 2010 at 5:19 pm

Rep. Earl Blumenauer

U.S. Congressman Earl Blumenauer will kick off Interbike in Las Vegas next month. His presence will put advocacy front and center at North America’s largest bike trade show. Blumenauer will be joined by Interbike Show Director Andy Tompkins and Bikes Belong Coalition President Tim Blumenthal at a press conference to open the show on September 22nd.

Here’s an excerpt from a statement by Interbike:

“The purpose of the press conference is to welcome the industry to Interbike 2010, share information about the industry’s show and its future direction, and hear from Blumenauer and Blumenthal on the state of cycling legislation and future government activity on behalf of bicycling.[Read more…]