After what they call a “tremendous response” from a member survey, car2go announced today that they plan to outfit 50% of their Portland vehicles with bike racks.
Last month we reported on the company’s pilot of a bike rack for their Smart cars in response to requests from members. They put a few of the racks out on the road, got them in the hands of testers, and launched a member survey. Car2go’s Chief Marketing Officer Paul DeLong announced the results of that survey in an email to members today.
Among the findings (PDF here) was that 68% of the 2,190 survey respondents said they ride a bike at least once a week and 37.7% of them ride 5-7 times per week:
Not surprisingly, 66.5% of survey respondents said it was important for their car2go vehicle to have a bike rack and 83% said they felt it was a good idea to have a bike rack even if it came at the expense of tailgate access.
The new racks will be able to carry two bikes and members will still have access to the trunk via the rear window. When members pull the car2go app on their phone, there will be a special symbol for cars equipped with the racks.
They even made a little how-to video:
DeLong said if the program continues to go well in Portland, they’ll consider it in other cities.
“On behalf of car2go,” he wrote, “we are truly energized to launch this new initiative in Portland, and help provide a transportation option that continues to enable Portland to be the #1 bike-friendly city in North America.”