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E-Commerce Marketing Specialist
Showers Pass, Portland-based apparel brand is growing. The right candidate for this position will have a passion for cycling, the outdoors, and analytical data while being an effective communicator. We are looking for a self-starter that can work as part of the team and manage projects independently – with critical thinking abilities and motivation to take initiative. This person will be responsible for the production, execution, and KPI reporting for all e-channel marketing efforts including email, SEO, social, web and loyalty programs. The Specialist supports the Marketing Director to implement campaigns and production in support of the brand, e-commerce channels, product, and audience strategy.
Duties of the E-commerce Marketing Specialist:
Responsible for implementation of online activities
Copywriting, Content Marketing
Create & execute email channel marketing efforts
Working with our outside partners for coordinated execution of the plan
Staying up to date on software or data trends
Keep current and being progressive with regards to online trends
Keeping website current and accurate
Drive marketing automation
Interpretation of analytical trends
Search Engine Optimization (SEO), PPC, CMS, Social Media, Email marketing.
QA all marketing efforts for accuracy, pricing, conversion/call to action and tracking
Requirements of the role:
Excellent copywriting and content marketing skills
Content design, development & deployment experience
Understanding of digital best practices and how to implement
Ability to critique and adapt E-Commerce strategy & tactics
Digital marketing experience with proven track record
In-depth understanding of content flow and web analytics software
Retargeting and PPC experience,
Experience with the development and execution of email marketing
Data Analysis & Analytics interpretation
Experience using Shopify, MailChimp, Adobe Photoshop, InDesign, Google Analytics and Amazon marketplace is a plus
Educated to degree level in Digital Marketing or any related field
Ability to manage multiple projects at once in a deadline-driven environment
Applicants must have 1-3 years of relevant experience. This position comes with full benefits after probationary period. Benefits include medical, vision and dental insurance, 401K and paid maternity/paternity leave.
How to Apply
THIS POSITION IS OPEN AS OF JAN. 19TH 2018. PLEASE APPLY BEFORE FEB. 16TH TO BE CONSIDERED.
Please send a brief cover letter and resume to careers @ showerspass . com
No phone calls, please.