Many local bike folks (myself included) have been trying to think of ways to talk about the 2030 Bike Plan that clearly explain why it’s so important, without getting into all the wonky details. On that note, I came up with an analogy today (just before going on camera with a local TV station) that I want to share.
Think of the Bike Plan as a business plan. Everyone knows what those are right (if not, check Wikipedia).
So here’s the analogy: PBOT has this amazing product (a bike network) that they know will revolutionize Portland — but without a plan, they’re just like every other entrepreneur with a big, crazy dream. Before they can even approach investors, start hiring employees, expand the product line, reach out to new customers, and so on — they must have a plan.