our neighborhood is just a nicer place to live!”
Screen capture from “B2 Power” infomercial
(watch it below).
The BTA’s bicycle boulevard campaign just took a big step forward; they’ve unveiled their long-awaited infomercial (view below).
In the 10-minute film (which was shown at the BTA’s annual member meeting last night), host Timo Forsberg introduces us to “B2 Power” (“B2 Power means bicycle boulevards”) which he defines in his opening lines (delivered in his best infomercial tone),



