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Guest Post: Tell PBA Members You Support Better Naito

Friday, June 23rd, 2017
Better Naito observations -29.jpg

Portland commuters and business customers using Better Naito.
(Photo: J. Maus/BikePortland)

(Publisher’s note: This article was submitted by BikePortland subscriber Joan. It comes the day after the Portland Business Alliance launched an email campaign against Better Naito. The campaign appears to have backfired as it has spurred dozens (if not hundreds) of emails to city council and social media comments in support of the project.

We shop, patronize, attend, work for, and support the organizations that comprise the PBA. It’s time to talk to these businesses directly. Do they know about this campaign PBA is running in their name?

As Jonathan wrote in BikePortland last month, the Portland Business Alliance (PBA), which bills itself as the chamber of commerce for greater Portland, has an aggressive campaign against Better Naito, the temporary lane change to SW Naito Parkway along the Waterfront Park that makes bicycling and walking and visiting festivals safer and better during the summer months. As the Portland Mercury notes in the headline to a story about this very topic, the PBA ‘is weirdly obsessed with ‘Better Naito.'”

This campaign has taken several forms, including a misguided editorial in the Portland Tribune and multiple contacts with elected officials. The Mercury said, “PBA brings Better Naito up in meetings with elected officials, and earlier this month, the organization drafted a strongly worded letter to Transportation Commissioner Dan Saltzman attempting to bring its monied heft to bear on the issue.”
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