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Metro ‘Opt-In’ survey results show big interest in bicycling


Summer bike traffic-1
Survey says. Give us more!
(© BikePortland)

A Metro ‘Opt-In’ survey on active transportation shows that a majority of respondents from around the region feel it’s important to make greater investments in dedicated bicycle infrastructure. The survey, which was answered by 3,865 members of the Opt-In feedback panel, was to help inform in Metro’s first ever Active Transportation Plan they’ll begin to develop next year.

While the survey results show wide support for bicycling investments and bike usage, it’s important to keep in mind that the Opt-In Panel is a self-selected demographic and the results are not representative of the region’s population in general.

That being said, the survey does provide some interesting clues about mobility behavior and about what people want when it comes to transportation. Below are some highlights from the results (download the full report in PDF form here)…

When asked what “alternate forms” of transportation they had used in the past month, a whopping 53% of respondents from Multnomah County answered “Riding a bicycle.” In fact, over 90% of Multnomah County respondents said they’ve taken MAX, bus, walked, or ridden a bike at least once in the month prior.

The chart below shows all the answers (broken down by county)…

“Should the community invest in bicycling and walking paths,” the survey asked, “even though they are more expensive to build than regular sidewalks and bike paths?” A majority of respondents from all three counties (yes, even Clackamas County) said those investments were important…

What’s interesting about this Opt-In data is that Metro can break down results into a variety of subgroups including gender, income level, political affiliation, and so on.

When the survey asked for their level of interest in “biking more often for transportation” over 60% of respondents from all three counties answered “very” interested. The only subgroup that didn’t answer that question with a majority in the “very interested” camp were Republicans with only 37% showing enthusiasm.

When it comes to the barriers that keep people from biking (or from biking more often), over 60% in each county stated that auto traffic and speed were their top concerns. “Safety” was cited as a barrier by 27% of all respondents, with women significantly more likely than men to have said so (32% vs 23%).

The survey also polled for what types of infrastructure makes bicycling “safe, comfortable, and easy.” The top vote-getter was “Well-connected routes” with an average of 90% of respondents from all three counties saying it is either “very” or “somewhat” important. Here’s the full chart…

While the Opt-In panel doesn’t yet have the membership numbers or diverse demographics that make it statistically reliable or representative of our region, it is used by the same people who are likely going to set the Active Transportation Plan agenda once Metro gets it rolling. For that reason alone, these results are worth noting.

— Learn more at OptInPanel.org and delve deeper into the data by perusing the full report (PDF).

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