cool is usually defined by racing bikes.
The October issue of Bicycling Magazine includes a big feature article on the cargo bike revolution that’s sweeping the country.
Portland, with our flourishing cargo bike scene, figures prominently into the article. There’s copy and photos devoted to a local bike move and mentions of local cargo bike shop Splendid Cycles, B-Line Sustainable Urban Delivery, custom cargo bike builders Metrofiets and fave bike-inspired hangout Hopworks Urban Brewery.
The story is titled, “Is this the Coolest Bike Ever Made?” and the cover teaser is “This Bike Will Save the World: Why Don’t You Have One?”
It’s great to see such a mainstream and wide-reaching magazine as Bicycling (with high-end, deep-dish carbon racing wheels just a few pages away) feature such a quality story about the potential of cargo bikes to transform America.
Since Clever Cycles introduced help popularize cargo bikes in Portland, they’ve had a huge impact on our city in many different ways. Lets hope this solid exposure leads to more cities going cargo crazy.