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In case you missed Bike Snob’s latest paean to Portland

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“Obviously the most coveted employer in Portland is Chris King Precision Components, which is why they’re widely referred to as the “G*ogle of the Willamette.”
— Bikesnobnyc

I don’t usually put something on the Front Page that I’ve already shared via Twitter and that I know many of you have likely already read yourselves; but Bike Snob’s latest post is something no one should miss. Bike Snob is no stranger to Portland, but this time he’s taken it to a new level. He’s moved here, albeit only “virtually”…

I’ve transported my consciousness to the soggy utopia that is Portland. I’ve done this by transcending the material plane and by realizing that physical existence is merely a state of mind–or by completely deluding myself, depending on how you look at it. It was surprisingly easy, too. First, I created an artificial Portland habitat in my home by purchasing a humidifier which I fill with Stumptown coffee instead of water. Then, I set all my clocks back by three and a half hours. (Portland is an additional half hour behind the rest of the western United States.) Finally, I completed my microenvironment by making Bikeportland my homepage and pretending it was the local news.

When Mr. Snob (Eben Weiss is his real name) goes out to find a job, he pokes some fun at local bike companies:

“Obviously the most coveted employer in Portland is Chris King Precision Components, which is why they’re widely referred to as the “G*ogle of the Willamette.” However, when I told the Animatronic Chris Kingbot 9000 who conducts their interviews that I wanted to work on the “espresso tampon” line he showed me the door. (It was anodized pink, said “King” all over it, and had a 10-year warranty.) So I picked myself up off the floor, brushed the metal shavings off my Cane Creek t-shirt (which has a 110 year warranty), and resolved to press on.

Next, I went to Rapha, which is an even better place to work than Chris King since you don’t have to operate any machinery–unless you consider riding a bicycle and being photographed in black and white to be “operating a machine.” I was certain I’d nail this interview, and I even went so far as to don my bespoke cycling suit…”

Love it. Read the whole post here.

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