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Blazers look to “Make it Better” with bikes


In just the latest sign that the Portland Trail Blazers are looking to lead the NBA in biking, I just came across a great ad put together as part of their Make it Better campaign. It features Blazers front office employee Steve Farnsworth and their reserve point guard Jerryd Bayless.

Check it out:

And here’s the text of the ad:

“I’d like to introduce you to Steve Farnsworth. His average of 3 commutes to work a week on his bike makes him a perennial all-star. He has inspired us to improve our bike parking facilities at the Rose Garden so we’ve placed them at more convenient locations and added shelters for those occasional downpours. 650,000 pounds of pollutants would be saved from the air if each fan rode their bike to just one Trail Blazers game. Now that’s the kind of ‘traveling’ we like to get called for!”

And that’s the kind of bikes and Blazers connection I hope to see a lot more of in the future! (Can you tell I’m getting excited for Bike to Blazers?)

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