Tourism org uses bikes to sell Portland
Wednesday, March 20th, 2013
Travel Portland, our city's official tourism and marketing arm, has debuted a new video that highlights bicycling. The goal of the video (watch it below) is to entice tourists to come here by showing them how bicycling is such a large part of our local culture.
The video features copywriter and illustrator Alexander Barrett, who opens the 41 second ad with, "As one of the country's most bikeable cities, Portland has a ridiculous amount of bikes." He then goes through a bunch of different bike types including a tall bike, a cargo bike, and even the "Pedal Powered Talk Show" bike built by Portland-based Metrofiets and piloted by show host Boaz Frankel. Check it out: (more...)
